The response was a makeover that made her look more like Barbie and provoked years of legal battles. Mattel, the makers of Barbie, felt their product was being copied and in Sindy's face was changed again.
Helen Carter, an avid Sindy collector and fashion lecturer, feels it was a disaster. She's not challenging in any way, she's pretty, she's the English Rose. She doesn't look human, she looks like an alien She was taken right away from what the intrinsic Sindy values were, which is now what we hope to back to. It's really important to go back to those values. The original decision to create a British alternative to Barbie grew out of a feeling that girls in the UK would not relate to Barbie's grown-up looks and American lifestyle.
Through the s and 70s Barbie had a telephone, drove a car and had, at one point, a job as an astronaut. Sindy had a cooker that made the sound of sizzling bacon. Since the demise of Woolworths , which held the exclusive licence to sell the dolls, Sindy has not appeared as a mass-market brand on the high street and has faded into obscurity. In the 80s, She had puffballs and evening dresses created by the Emanuels, the husband and wife team who designed Princess Diana's wedding dress.
More than m Sindy dolls have been sold during the brand's history, and she was repeatedly a bestselling toy, both in the UK and overseas. But in the mids her Hollywood rival, Barbie, who was the dominant force in North and South America but had twice failed to break into Britain, made her triumphant entry, aided by the shoulder-padded fashion of the popular US television shows Dallas and Dynasty, and relegated Sindy to second place.
Pedigree, then the girls' toy division of Lines Brothers, made the first "fashion dolls", such as "Miss Debutante", long before Barbie In Pedigree teamed up with Hasbro, which remodelled Sindy to look more like Barbie in an attempt to take on Mattel in the US and elsewhere. This backfired when Mattel sued Hasbro for "passing off". Sindy, now 18 inches tall, will have 11 outfits, eight pairs of shoes and accessories while she will also have the company of three friends - Zoe, Kate and Laura.
Ms Lavalette added: "This is just the start of the Sindy revival and next year we will have a whole range of exciting additions for customers to add to their collection, including more playsets and stylish outfits. Sindy's popularity declined in the second half of the s as more Barbie dolls began to be sold. After a makeover made Sindy look more like her American rival, there were legal battles with Mattel, the makers of Barbie, who felt their product was being copied.
Sindy was changed again but the sales slump continued and the end of Woolworths was also the death knell for Sindy - until now. Her legs swing freely when you hold he by the waist giving the impression that she walks. Hair colours available are Blonde platinum, brunette and auburn. This Link will take you to the international Sindy page. Patch ID page. Paul ID page. If this page has been helpful to you and you have enjoyed looking at the site please click on the link below to vote for our site.
The information on this page was collated by Hilmar Bonda, Linda Clark and Jolanda Graaf and may not be used in whole or in part without their written permission. If you wish to use any information from this site please email me and ask first for written permission to petradolls btinternet. Sindy is a registered trademark of Pedigree dolls. My Sindy, sindy doll, Fashion doll outfits, vintage, doll, centre part, centrepart, sidepart, side part, funtime, mamselle, Mam'selle, trendy girl, top pop, lovely lively, poppet, martinair, and klm dolls to follow soon.
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